The Lamborghini exec wants their cars to maintain the distinct identity they’re known for
April 7, 2023 at 07:02
by Andrew Gutman
Lamborghini recently unveiled the Revuelto, the plug-in hybrid successor to the Aventador that’s supposed to usher in a new era of performance from the folks over at Sant’Agata Bolognese. With this push towards electrification, people have begun wondering about where the company’s products are headed.
In an interview between Auto Motor und Sport (AMS) and Lamborghini Chief Technical Officer Rouven Mohr, the executive was asked a handful of questions regarding exactly that. He emphasized that he wanted future Lamborghinis to be just as recognizable as they are now, not just in terms of their looks, but also their driving dynamics. “Even in the electric age, we need technical differentiation that fits the manufacturer’s philosophy. This is where we differ from other brands,” he said to the magazine.
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The Italian automaker is aiming for a 50-percent reduction in fleet emissions by 2025, spearheaded by a hybrid Urus and Huracan successor that are slated to arrive within the next few years. In speaking with about the former’s electrified future and potential powertrains, Mohr said: “The weight issue mentioned earlier will only develop in favor of BEVs in the coming years. But a V6 engine just doesn’t fit the brand at the moment.” Lamborghini has always been known for their V12s, but as time went on, they eventually added V8s and V10s to their portfolio. However, despite the changing industry, they still remain loyal to their exotic motors, even if it’s possible for them to make similar power with a lower cylinder count.
See Also: Plug-In Hybrid Lamborghini Huracán Successor To Debut In 2024
Even as the company transitions into the age of electrification with the Revuelto, the engine working alongside that hybrid system is still a naturally-aspirated V12, not a twin-turbo V6 found in cars like the Ferrari 296 and McLaren Artura. By the end of the decade, the brand plans to launch its first all-electric vehicle, which will eventually be followed up by an electric Urus replacement, but for now, we get to enjoy our V8s, V10s, and V12s.
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